about
Paulie Pocket
Paulie Pocket was founded in 2017 by Jolan Ruiter. She is the owner to this day and is closely involved in the day-to-day running of the business. What started as a very small company has now grown into a jewelery label with an enormous online reach and more than 75 points of sale worldwide. Jolan is nicknamed Paulie. In addition, the first plan was to start selling bags, hence Pocket. This is how the name Paulie Pocket came about.
The love for statement earrings has grown into a collection full of diversity in which women empowerment is paramount! Owner Jolan Ruiter designs the statement creations of which the majority of the collection is handcrafted by 150 ladies in the studio in South America.
“Powerful women helping women get powerful”.
The studio grows every month and we are very proud of that because these ladies can generate their own income with this. Unfortunately, education has not been an option for many of them and this means that the opportunities are not there for the taking. We hope that we can create jobs in this way for a long time to come and thus contribute to a world in which women can be confident and independent.
Measure
THE TEAM
Founder
John Rider
How would you describe your fashion style?
I've been pregnant twice in the past 3 years so my fashion style is currently a bit of a mix of comfy mom, tough and feminine.
What is your favorite Paulie Pocket earring?
Oh how difficult! I quickly get tired of earrings... I think that's why I'm always developing new designs.
What is your favorite holiday?
Definitely Christmas! I love seeing everyone dress up for Christmas. Good food, presents, being together with family and friends, love it!
Which quote fits Paulie Pocket?
"Statement pieces for powerful women!"
What's your guilty pleasure?
I secretly watch Temptation Island... when I hear the door close because my boyfriend comes home I quickly put on another program :)
Marketing Manager
Chelsey Chloe Vinke
How would you describe your fashion style?
I don't really have one style. Currently my favorite outfit is a dress(you), waistcoat and cowboy boots. I love dressing up for a party and I'm not averse to a striking color or glitter. Whatever I wear, I always wear Paulie Pocket jewelry!
What is your favorite Paulie Pocket earring?
That is of course a very difficult question… From Paulie No. 1 Small I have several colors and you can wear these earrings with any outfit, casual or chic. But I think my fave is Beads Fuchsia , nice striking color ;-)
What is your favorite holiday?
Definitely Christmas! I love Christmas. I am one of those people who decorates the Christmas tree a little too early, listens to Christmas music, watches Christmas movies and shops for Christmas outfits. In addition, I just enjoy cooking and dining extensively with my family.
Which quote fits Paulie Pocket?
“Every piece of jewelery tells a story”. This quote fits the story behind Paulie Pocket.
What's your guilty pleasure?
My quilty pleasure is listening to ABBA/Mamma Mia. Sing along and dance loudly. “You are the Dancing Queen..”
Operational & Webshop Employee
Teddy Mensert
- How would you describe your fashion style?
I would describe my style as casual-chic. Having worked in an office for years, I have quite a few trousers and jackets in my closet and then I really like to dress chic, but every now and then the weather changes completely and I can feel good in a lovely casual outfit.
-What is your favorite Paulie Pocket earring?
I find that so difficult, because I still come across new earrings. I think I still haven't seen everything, but the earrings that immediately stood out for me are the Daisy Earrings - Fuchsia Orange . What cool earrings they are and how nice for a holiday. Every simple outfit is no longer simple with a pair of these statement earrings!
-What is your favorite holiday?
Like most of the people here, I'm definitely going for Christmas! I always find it so cozy with all the families cooking together, drinking champagne and ending with a shameless karaoke Christmas session. I often even celebrate a third day of Christmas with friends, because why not? It can't last long enough for me.
- Which quote fits Paulie Pocket?
"Women should never go out without earrings. Passing on them is an opportunity missed"
- What's your guilty pleasure?
My ultimate guilty pleasure is going on holiday to a warm country. Lazing around all day, drinking cocktails, sailing every now and then and in the evening going to the best restaurants to then eat myself to death and of course end up at a crazy party . Love it!
Online marketing intern
Benthe van Zomeren
How would you describe your fashion style?
I would describe my fashion style as casual/trendy but with a twist. I do like a bright color, striking print or a special fabric. At the moment my favorite outfit is jeans with a striking blouse and a scream.
What is your favorite Paulie Pocket earring?
My favorite earring from Paulie Pocket is the Beige Beads . This earring is very easy to combine with any outfit and really makes it something special.
What is your favorite holiday?
My favorite holiday is New Year's Eve, I love ringing in the New Year with friends with good intentions (which probably die after two weeks).
Which quote fits Paulie Pocket?
“You're not fully dressed until a pair of statement earrings add something extra”.
What's your guilty pleasure?
My guilty pleasure is watching Temptation Island & Ex on the beach, a bit ordinary but I can secretly enjoy all the drama.
Packer
luna the white
- How would you describe your fashion style?
I would say casual/ trendy. In general I don't wear flashy clothes, I just buy what I like and that's usually easy and comfy. For a party I do like to wear something flashy!
-What is your favorite Paulie Pocket earring?
I find it hard to choose, but for everyday I think the Big Gold Heart Earrings are super nice. For special occasions I think the whole strass collection is great!
-What is your favorite holiday?
That's New Year's Eve, I really enjoy eating oliebollen with friends and family all evening and counting down to the new year.
- Which quote fits Paulie Pocket?
“Life is too short to wear boring earrings”
- What's your guilty pleasure?
My guilty pleasure is watching all the bad reality shows. I love it and I have to watch everything.
Packer
olivia de vries
- How would you describe your fashion style?
My clothing style is quite varied. I like baggy pants with a tight top on top for example. But I also like a nice dress or blouse for the evening.
-What is your favorite Paulie Pocket earring?
My favorite paulie Pocket earring is the Medium Gold Earrings - Heart . These earrings are fun for everything, for everyday life and for a night out.
-What is your favorite holiday?
My favorite holiday is Christmas. A nice meal with the whole family and lots of nice presents
- Which quote fits Paulie Pocket?
"Make life more beautiful with jewelry"
- What's your guilty pleasure?
My guilty pleasure is to curl up on the couch with a blanket and eat a whole bar of chocolate.
Packer
Sjors Vermaat
- How would you describe your fashion style?
I couldn't describe my clothing style. I like baggy pants with a basic shirt. But I also like to wear a dress or something flashy in the summer.
-What is your favorite Paulie Pocket earring?
My favorite earrings are the Double Beads Earrings in all colors!
-What is your favorite holiday?
Christmas and New Year's Eve. I always enjoy Christmas, good food with friends and family. But celebrating New Year's Eve with my friends is also so nice, and especially the countdown.
- Which quote fits Paulie Pocket?
"Color, gold or silver? As long as it shines on a terrace in the sense"
- What's your guilty pleasure?
My guilty pleasure is watching Gooische Vrouwen with a tasty snack.
packer
floor strongman
- How would you describe your fashion style?
Oh my fashion style, I can't really describe myself with a style. Often it's casual with trousers and a sweater on top. But I also like to come chic the friemel on a special occasion.
-What is your favorite Paulie Pocket earring?
Tough, there are so many nice earrings and there is one for every occasion. I like big earrings anyway and I think the Isabella Earrings - Beige really fantastic. These earrings go with everything.
-What is your favorite holiday?
My favorite holiday is probably Christmas. Not necessarily because of the holiday itself but more because of the Christmas music that plays all day, amazing.
- Which quote fits Paulie Pocket?
"Happiness is not in the mind, it depends on it"
- What's your guilty pleasure?
My guilty pleasure is really online shopping. I put everything I like in my shopping cart, but then I don't pay for anything...
